We work with
brands who are
changing-the-world. making-an-impact. disrupting-standards.
A creative agency in Austin

how we help

Faster Path to Profitability: Get a strategic roadmap with actionable steps that speed up your sales, allowing you to become profitable quicker so you can reinvest in your mission.

Attract The Right Customers: Find the path to new high-paying clients who value your service and are more likely to buy.

Consistent Sales: Get more than just a single boost in sales. Ensure a predictable, steady, and reliable stream of revenue that helps you scale long-term

At Good Theory, we don't just build brands, we build successful businesses. Book a 15-minute Clarity Workshop with us today and see how we can make lasting change together.

our clients

don't just take our word for it

– CORBIN PEARCE PHOTOGRAPHY

“They took the time to understand my business, help me put together a brand map to develop it. I’d absolutely recommend them to anyone starting a business venture or revamping their current offering.”

– KDC RANCH

“They nailed our cattle ranch’s rebrand. Our new look and feel allows us to better connect with our existing customers and brings us new ones too. Super fun group to work with, and I could tell they truly cared about our success. Good stuff!”

– S’NICE

“The brand map they created has been crucial in getting clear on what matters most, identifying strengths as well as areas to leverage that I hadn’t thought about before. They are excellent thought partners.”

– THE FLOW

“Good Theory made the entire process so easy and fun. Thanks to them we got so many new clients and almost doubled our sales. We will continue working together with them. Great team!”

1. Clarity Workshop

In just 15 minutes, we’ll dive into your unique challenges, explore your goals, and discuss how to get your first clients. You’ll walk away with personalized insights and a clear understanding of the next steps. The Clarity Workshop is step 1 of your faster path to profitability. 

 

2. “Biz Launch Blueprint”

In this interactive 90-minute session, we’ll uncover everything we need to gain a clear understanding of where your business currently stands and how we can partner to ensure you have consistent sales at go time. Following the call, we’ll provide you with a detailed plan and a guided checklist for how to execute on our recommendations. 

3. Go Time

Using your “Biz Launch Blueprint” as our guide, we’ll roll our sleeves up and do the heavy lifting for you, preventing wasted time and money on scattered efforts with a clear, focused plan for predictable and scalability growth.

our process

Capabilities

  • Brand Identity
  • Positioning
  • Brand Guidelines
  • Messaging
  • Logo Design
  • Website Design
  • Creative/Art Direction
  • Photography
  • Videography
  • Go-to-market strategy
  • Full-Funnel Development
  • Paid Advertising
  • Social Media Marketing
  • Influencer Marketing

Problems we solve

no sales

Without a clear strategy for reaching customers, you’ll miss out on revenue. With the right go-to-market plan, you can boost visibility, drive sales, and capture your market.

Wasting Marketing Dollars

Without a focused go-to-market approach, your efforts may be scattered, costing you time and money. A strong plan helps you allocate resources effectively for maximum impact.

Low Customer Retention

Building customer loyalty is critical for growth. A well-thought-out go-to-market strategy can help keep customers engaged and coming back, fueling long-term success.

Terrible Conversion Rates

You may miss your target audience. A focused go-to-market plan ensures your message reaches more of the right people, increasing conversions, revenue, and customer satisfaction.

About

Led by Johnathan and Lidija, a husband-and-wife duo, Good Theory is focused on impact and community first and building the greatest brands second.

We are a team of creatives, strategists, and business developers who are doing things differently.

We help impact-driven businesses get their first clients so they can amplify their mission, drive revenue, and build community.

Looking at your business as a whole, our holistic approach is designed to help businesses grow online. We believe that purposeful brands can create cultural relevance while driving business success.

Together, we can make lasting change.

Is Your business working for you?

Take our quick 'Optimization Quiz' to uncover hidden issues that might be driving prospects away before they understand your value.

Our agency helps transform businesses into powerful lead-generators with clear messaging, optimized design, and better performance.

1 in 5 small businesses fail in their first year due to poor market research, weak demand, and a failed market entry strategy…Don’t be the 1.

Connect

Our coffee machine is ready to get fired up.

Let’s talk
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